In an effort to support local shops that make our communities strong, American Express launches Small Business Saturday® on the Saturday after Thanksgiving to encourage people to Shop Small and bring more holiday
shopping to small businesses.
As shopping small catches on in communities everywhere, Small Business Saturday goes from a cause to a day of community celebration. 96% of consumers who reported shopping on Small Business Saturday said the day makes them want to "shop small" all year long, not just during the holiday season.
As an advocate for our local businesses, our Chamber has become an official Neighborhood Champion. The Chamber will be helping with marketing materials, Shop Small Saturday swag, and a map of participating businesses in the following weeks.